The intersection between health and beauty is a complex corner of the market. Reconstructive surgery patients are often seeking a procedure to help with a birth defect after a traumatic accident, and are covered by insurance. Others are electing to have surgery for cosmetic purposes and will pay cash. With two such different segments of… Read more »
Entrepreneurship is a career path like no other. Without the safety net of an established company backing your hard work, each day can feel like walking a tight rope. Even when business is relatively stable, you may struggle with a lack of drive or focus on your goals. Every business owner experiences these feelings from… Read more »
We’re fortunate to be living in the golden age of television. The stories we see play out on our screens each week are more dynamic and layered than ever before. While many shows have life lessons to impart upon their viewers, business advice is a little more uncommon. Still, many of the most beloved TV… Read more »
Business owners know that every dollar they invest in their company is one that isn’t destined to return to their wallet. While it’s true you have to spend money to make money, many entrepreneurs find themselves in over their heads when it comes to operating costs. Whether it’s your first year or your 50th, every… Read more »
The idea that robots could replace human workers used to be the stuff of science fiction. For centuries, writers explored the concept with both wonder and fear. As technology evolves, though, artificial intelligence becomes less of a sci-fi trope and more of a tool. Robotics has changed many industries, especially in manufacturing, but even healthcare,… Read more »
Quality customer care is more art than science, but leveraging data about customer service trends can help business owners make smart decisions about their own strategies. As Zappos CEO Tony Hsieh once said, “Customer service should not be a department. It should be the entire company.” The Value of Good Service 96 percent of consumers… Read more »
Any job can be frustrating if you don’t have the right tools. Anyone who has ever attempted a DIY project without the necessary ingredients can assure you of this fact. The same principle applies to customer service. When it comes to keeping customers happy, the task is made infinitely easier with the proper tools…. Read more »
The internet has forever changed the way we do business. Whether you’re a mom and pop ice cream stand or an international media conglomerate, the advent of the internet has meant increased competition and scrutiny. With computers in every pocket, local businesses can no longer afford to rest on their laurels. They’re forced to compete… Read more »
In a time not so long ago, a customer service desk was the only option for voicing your frustrations with a company. You stood in line, chatted face to face with an employee, and if things really needed escalating, you might speak with a manager. Compare that kind of interaction with all the ways customers… Read more »
Customers who experience amazing service share their delight with others. Should they have a bad experience, though, they’ll instead share their disappointment. Indeed, customers are more likely to tell friends about bad experiences than good ones. In the golden age of the internet, social media allows people to tell all their connections about their interactions… Read more »
Having been a client for years, I must say that MAP’s responsiveness and their ability to customize our requirements is a testimonial to the fact that they go the extra mile.
Boyd A.